Pipeline Generation


Our integrated marketing tactics combine email marketing, web, direct mail, and
high level IT savvy telemarketing to ensure truly 'qualified' sales pipeline

When it comes to sales engagement, TactTree nails it! Our integrated marketing tactics combine multilingual email marketing, web, direct mail, and high level IT savvy telemarketing to ensure that you generate a truly 'qualified' sales pipeline rather than just another contact in the list.

Let's admit it, most engagement services are either just being lazy or don’t know how to work smart. One cannot simply send the leads to the sales team without validating them and wait for the goose to lay the golden eggs. Such practices do only one thing – create mayhem! In other words, when the time comes to convert the leads into sales, the Sales team is left in a lurch, wondering how to filter out the genuine leads from the entire database. So, now you know where you missed the bus... right?

TactTree solves the conundrum the old-school way. We aim to eliminate any conflict between the marketing and sales teams (a usual challenge most businesses face when it comes to sales) and ensure that they work in tandem for maximum synergies. The solution lies in engaging the sales team in the process of data building rather than basing the sales purely on ‘marketing qualified’ leads. After all, in the end, all businesses look to close in on a 'sales qualified' deal.

At TactTree, we achieve this through our "Warm-handover" conference calls that are facilitated by our business development team. Wondering what these “Warm-handovers” are all about?... Well, we organize a conference call between your sales staff and the prospect in order to make the introductions and gauge their interest. Based on the call, your sales staff decides whether this lead is "sales ready" or not and then takes over.

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